Bobbi Brown

Before her company became synonymous with fresh, clean and modern beauty, Bobbi built a cult following in New York City as the go-to makeup artist for the natural makeup look. “Working with photographers like Bruce Weber, Bridgette Lacombe and Patrick Demarchelier, skin had to look like skin, lips had to look like lips. It wasn’t about artificial-looking makeup—it was about enhancing what was there,” recalls Bobbi.

For Bobbi, it started with a desire to feel comfortable in her own skin. “When I was a teenager I aspired to be tall, thin and blonde like the popular models of the time. It was only when I saw the movie ‘Love Story’ and the actress Ali McGraw with her dark hair and barely visible makeup that I felt pretty. That’s how my makeup style was born,” says Bobbi. After honing her makeup artistry skills at Emerson College in Boston, Bobbi headed for New York City to work as a professional makeup artist.